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What Happens To Your Social Media When You Die?

    Preparing For Digital Afterlife [Infographic] by the team at  [Read More]

From Instagram To Instabrand: Startup Helps Marketers Make Most Of Platform

While Eric Dahan, now CEO of Instabrand, was working on another project and finishing college, his brother Alex was busy promoting a new denim line.  What Alex learned somewhat accidentally is now the beginning of...  [Read More]

We’re At The UMSL Digital Media Marketing Conference (Morning Session...

The morning session is in the books at the UMSL Digital Media Marketing Conference.  Here’s a round-up of a few key insights from the morning’s speakers.  We’ll be back this afternoon for round two! Stay...  [Read More]

Are You Looking For Social Media Success? Adopt A Cat!

So what does social media success and being a cat owner have in common? Simply put: Being a giver. Let me explain… Unconditional Giving “Dog owners are takers; cat owners are givers.” You might agree...  [Read More]

How To: Master The Art And Science Of Twitter Engagement

There have been many successful Twitter engagements that resulted in marriage.  I’d like to take a minute to congratulate those couples and wish them a happily ever after (online and offline). But, that’s not what...  [Read More]

7 Reasons Why Your Business Needs To Be On Social Media NOW!

Not only is it a good idea for you to be where your customers are, but it’s common sense.  And, your customers are on social media.  Check out these seven reasons why your business should...  [Read More]

WestJet Christmas Miracle: Social Media Done Right

Canadian airline WestJet has released their special Christmas video called, “WestJet Christmas Miracle,” and it already has over 29 Million views since being uploaded. “This year, we wanted to turn our holiday campaign into a...  [Read More]

Chicago Startup Brings Social Power To Small Businesses

  Chicago startup Social Power Hour held its third networking event Thursday night to wind down social media week. The company brings social media solutions to small businesses, while holding events to help bring more...  [Read More]

Entrepreneurs: Why You Need UMSL’s Social And Digital Media Marketing Cou...

Today’s digital world is quite interesting to navigate as a startup entrepreneur.  On the one hand, it’s exciting to have access to so many potential consumers for your product through social media.  However, as people...  [Read More]

CMA Music Festival Sponsors Offer Fun Activities In Fan Alley

The 2013 CMA Music Festival wrapped up its 42nd year on Sunday, June 9 here in Nashville, Tennessee. Each year, thousands of country music fans descend upon Nashville for the four-day fan fair to see...  [Read More]