Ingram Micro Cloud’s newest membership program is great news for cloud resellers in the Midwest

By August 17, 2022

MSPs and VARs seeking to scale internationally by growing their cloud computing capabilities will be relieved to hear about Ingram Micro Cloud’s new ULTRA Membership Program.

Designed to help Value-Added Resellers (VARs) and Managed Service Providers (MSPs) reach customers where they are, ULTRA is a new service that provides growing resellers a suite of novel automation-for-growth tools, business insights, personal consulting, thought leadership, and exclusive offers on top-shelf cloud products at the flat rate of $199 a month.

Currently available through the Ingram Micro Cloud Marketplace in the United States and Canada, this new service will help VARs and MSPs grow their network of clients by helping them assist businesses quickly build ‘as-a-service’ offerings for the subscription economy.

This new release aligns with an ongoing trend in the cloud industry, in which hyper-scale cloud service providers and resellers have begun to offer ‘more as a service’ to channel partners in the hopes of expanding their network of clients and end users. ULTRA fits this trend by providing members new ways to bolster their sales and marketing efforts with specific lead opportunities, end customer retention reports, whitespace analysis of key growth areas, skills enablement, and access to certification courses. 

Further, the new membership supplies free user licenses for the CloudBlue Professional Services Automation tool (CloudBlue PSA) white-label marketplace PRO, advanced integrations of current PSA, ERP, or CRM tools, and more. In addition to these hands-on business tools, ULTRA also offers consultative services such as certified expertise for demand generation and customer success management, as well as expert support and access to special channel incentive programs.

On the certification side of things, ULTRA offers practice development engagements, certification vouchers, and more to channel partners seeking to certify their workforce and consultative expertise and create stickier client engagements.

Resellers seeking to grow their practice through the new ULTRA Membership Program can find more info here.

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