Being in Flyover Country is interesting. On the one hand there are some amazing people doing some amazing things. This was true of my time in Silicon Valley, of course, but everyone is in the industry there. You can’t swing a dead cat around without hitting some entrepreneur in the head with a startup idea to increase the utility of dead cats in rocket fuel production. Here in Flyover Country we have two types of people. People like YOU- yes YOU- the ones checking this site because you are passionate about the digital space and want to change the world. You’re dynamic, smart and hopefully solving the world’s problems without adding to them by creating “Farmville II Electric Boogaloo” or some such. Then there are our non-geek, non-early adopting, non-techie friends. You know who they are. They all discovered Facebook in 2008, just got texting on their phones in 2008, and finally realized that AOL is not the Internet in 2007. They are no less dynamic- they just aren’t Geeks. To these folks the term “Net Neutrality” might as well mean the right for fisherman to choose any net they want to catch fish or crabs without being forced to choose one brand of net over the other. It is to them I address this post because right now anyone with an ounce of Geek cred is reading about the Devil’s Pact between Google and Verizon and is ready to storm Le Bastille Google H.Q. in Mountain View, erect Le Guillotine and start dispensing righteous fury against the Wired aristocracy “A Tale of Two Cities” style today. By chopping off Eric Schmidt’s head I presume. So, my non-Geek friends, what does all this screaming about Net Neutrality mean? Why should you care? Allow me to explain thusly: Pretend the fisherman I discussed earlier really did need new nets. And there were lots of nets to choose from, but one brand in particular, called “Evil Freedom Destroying Bastards NetCo, Inc.” really, REALLY wanted to make everyone use their brand of net. Let us also pretend that the fishermen had several routes to get their boats to sea but had to pass through some locks and channels to get there and the different locks and channels the boats sailed to sea through were all controlled by Verizon (I’m tired of making up fake company names). Previously, all the fishermen paid the toll to get to sea to the company controlling the locks (Verizon) and all was well. But then one day a Verizon exec thought, “What if we let one crab boat through for every three fishing boats that got through? Those crab guys think they are all cool with their ‘Deadliest Catch’ show and all and my wife hates crab anyway.” So they did it. The Salmon fishermen didn’t care, but the Crab guys did. I think the Crab guys’ ships were called names like “USS Napster” or “USS LimeWire” or something. Anyway, that’s another story. Then Google- oops, I mean, “Evil Freedom Destroying Bastards NetCo, Inc.” came along to Verizon and said, “we really prefer when ALL fishermen (both crab and salmon) use our nets. We will pay you $500 Gajillion dollars to let only boats using our nets get through your channels and locks before the boats using other nets want to get through.” Verizon took two seconds to think it over and said “Sure thing.” Immediately it caused chaos in the shipping lanes. You see, the fishermen still had to pay the fee to get to sea no matter what net they used. But now if they didn’t use EFDBN..er, Google they would have to wait at the back of a VERY long line of boats trying to get out and make a living all while paying the same amount the other boats did. The fishermen were mad. They said, “Why shouldn’t we be able to choose whatever nets we want? We pay the fee to get to sea- this isn’t fair!” Verizon stopped counting its money for a second, looked up with a smile and said, “Hey fishermen, Go F*ck yourselves.”
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