Roberto Garcia and Nate Merrick on Listo

CEO of Listo Roberto Garcia with COO Nate Merrick

In 2010 while viewing Iron Man 2 in theaters, Roberto Garcia witnessed a father and son dismissed from the theater after causing a disturbance. The son was translating the movie for his Spanish speaking father. Seeing this, Garcia was inspired to create a product that would allow non-english speakers to have translated entertainment at their fingertips. Together with colleague Nate Merrick, the two left their corporate jobs and founded Listo. Listo is a new application for smartphones that can play the audio from any movie in 25 different languages. Using acoustic fingerprinting, Listo identifies a movie, finds a translated soundtrack, and then synchs it up. “When a movie is released, studios spend millions of dollars to make on average twenty-five amazing high quality foreign language soundtracks,” explained Merrick. “Listo is programmed to recognize those soundtracks and play them in synch with the movie’s sound.” Garcia and Merrick partnered with Arch Grants cohort Candy Lab to develop the software for the app. They also met with several large hollywood studios in order to gain access to the many soundtracks needed for the app to function. This past June, Listo also received an Arch Grant of $50,000, which they used to continue expanding their business. Expectantly, Listo will work not only for movies, but also television shows and live performances. “Anything that has a pre-recorded soundtrack, Listo can translate.” “In the U.S. there are sixty-two-million people who speak a language that is not English at home,” explained Garcia. “That is one in five residents. Worldwide there are hundreds of millions in the same situation. When we decided how we wanted to change the world, we decided that allowing that father and son to return to the theater, that would be our legacy.” Listo has not been put on the market yet, but the projected release date is sometime in 2015, where it will be available as a smartphone app.

Check out a short interview with Garcia and Merrick and demonstration of Listo.

Techli

Edward is the founder and CEO of Techli.com. He is a writer, U.S. Army veteran, serial entrepreneur and chronic early adopter. Having worked for startups in Silicon Valley and Chicago, he founded, grew and successfully exited his own previous startup and loves telling the stories of innovators. Email: Edward.Domain@techli.com | @EdwardDomain

Recent Posts

Houston-based startup announces integration of orbital biomedical OS to advance biological discovery in low Earth orbit

Commercial space station developer Starlab Space announced this week that it has partnered with Helogen…

2 semanas ago

What the launch of Revenue OS by ADvendio signals for the future of agentic advertising

It won't come as a surprise that agentic AI holds tremendous promise for the advertising…

2 semanas ago

Billdr relaunches as new “OS” for construction back office, raises $3.2 million

Software company Billdr, which is building the AI-native operating system for construction, announced in late…

3 semanas ago

Ness appoints new CTO to ATONIS to bring intelligent engineering to enterprises

AI has long promised to unlock widespread operational efficiencies, automate workflows and generate key business…

4 semanas ago

Crescite Bets on Faith-Driven Finance With Catholic USD™, a New Kind of Stablecoin

Crescite Innovation Corporation is entering the stablecoin space with an approach that challenges the dominant…

1 mes ago

AI maintenance startup Fracttal raises $35 million to scale predictive asset management

Fracttal, a leading company in AI-powered maintenance solutions, announced on Wednesday it has closed a…

1 mes ago